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HUBUNGAN ANTARA BIAYA PROMOSI IKLAN DAN PENDAPATAN PENJUALAN PADA PT. ULTRAJAYA
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M.R. Simbolon, S.E.,M.B.A.,MSAK - Personal Name
L. Sudjiman, MBA., BSc - Personal Name
Alexander Suban - Personal Name
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ABSTRACT THE RELATIONSHIP BETWEEN THE COST OF CAMPAIGNS PROMOTION WITH SALES INCOME AT PT. ULTRAJAYA By Alexander Suban The sturiy was done in order to frnd out how was the relationship between the cost of advertising campaigns with sales revenue in the PT. Ulfajay a year 20ll . The meihod used in this research is descriptive method by which data is obtained by collecting, analyzing, presenting the data and provide a clear enough picture of the object of research and finally draw the conclusions. Data collection techniques used by the company provided a written record. Then the data were processed and atalyzcl using the coefficient analysis and hypothesis testing. Based on suwey results reveale
Detail Information
| Item Type | |
|---|---|
| Penulis |
M.R. Simbolon, S.E.,M.B.A.,MSAK
- Personal Name
L. Sudjiman, MBA., BSc
- Personal Name
Alexander Suban
- Personal Name
|
| Student ID | |
| Dosen Pembimbing | |
| Penguji | |
| Kode Prodi PDDIKTI | |
| Edisi |
Publish
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| Departement | |
| Kontributor | |
| Bahasa |
Indonesia
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| Penerbit | Fakultas Ekonomi UNAI : Bandung., 2012 |
| Edisi |
Publish
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| Subyek | |
| No Panggil |
658.314 SUB H
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| Copyright | |
| Doi |