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PERANCANGAN COMPANY PROFILE FASHION BERBASIS MULTIMEDIA DENGAN MENGGUNAKAN ADOBE FLASH

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ABSTRACT DESIGN COMPANY PROFILE BASED MULTIMEDIA USING ADOBE FLASH Daniel Davie Alfiando.Marpaung NIM: 1581024 Multimedia is one of the tools to simplify the delivery of information in the form of audio or video. Multimedia allows humans to interact directly with the computer through images, text, audio, animation and video. Multimedia also produces something more interesting, for example, multimedia can be used to create interactive media, for presentation purposes, magazine design, create animations, and much more. Mode private business based in Bandung, with a variety of promotions and publications to provide information about the business, using either the web or word of mouth to the public. The way this campaign felt less effective for achieving marketing targets that need to be made a way of promotion using interactive media, and therefore in the process of designing interactive media that have to do with the concepts and strategies that are ripe to produce an attractive design, communicative, creating the impression of a modern and exclusive so as to achieve the goal. Multimedia forms of interactive media aims to facilitate the consumers (users) to find out the news information. , The method used by the author is observation, interviews, library research and design method (Organizational Structure, Use Case Diagram, Activity Diagram and design the look of the system). With the company's profile, the user can know more about the company profile a company. Keywords: Interactive Media, and Promotion Company Profile