Text

PERRANAN AUDIT OPERASIONAL TERHADAP EFEKTIVITAS PENJUALAN PADA PT. METROPERDANA TRADE CENTRE

XML

Share :
• 
• 
• 
• 
• 
• 
• 

---

The purpose of this research is to know the implementation of operational audit to sat"r, to know the level of sales effectiveness which has been executed, and to know the role of operational audit to sales effectiveness' The research method used is descriptive, where data are obtained through collecting informatio4 analyzed and then concluded. Data collecting techniques done by-researcher are observatioq questionnaire distribution, interview, and library research. The researcher obtained a picture on how operational audit is implemented Je4uatety, as it is shown on the operational audit program which has. been rp""in.a -6y the company, in which operaqonal audit deparfiient which is ;p"-"d from other depa,rrment. Audit of sales is effective, as it is seen from level of sale efectivenesi reached by company in the year 2007 equal to 140%' From the result of statistical analysis, the role of operational audit to sale effectiveness obtained a conelation coefticient equal to rs {,59 which means that there exist a moderate and positive relation" the sigrificant test showed that t calculatedvalue>tcriticalvalue(2,634>1,77|)thatmeaosoperationalaudit has role to sales effectiveness, Wj : 34,81o/o, which indicates that operational auat amects sales effectiveneti ,ritn tf,"t percentage (34,81%) and the remaining 65,19% is caused by other factors outside of this research'