PENGARUH BIAYA PAMERAN DAN BIAYA IKLAN TERHADAP UNIT PENJUALAN PADA PT. MAWAR SHARON MANDIRI

ABSTRACT EFFECT OF EXHIBITION FEES AND ADVERTISING FEES ON SALES UNITS ON PT. MAWAR SHARON MANDIRI Arranged by: Ezra Vespereinhard Miracle Hadijaya NIM: 1431008 This study aims to examine (1) the effect of exhibition costs on unit sales (2) the effect of advertising costs on unit sales (3) the effect of exhibition costs and advertising…